Trying to figure out where or how to start marketing can be extremely overwhelming. In this episode of “The Launch” we will discuss making an Indie music marketing plan and what things we should be focusing on. We will talk doing research and making lists for things like :
– blogs/ vlogs
– influencers/ influencer marketing
– playlists (direct & pitching services)
– social groups
– social media planning / social media scheduler
– local radio/ venues/ publications/ etc
– pitching to brands
– collaborations
– team building
– audience research (your audience & similar artists)
– researching similar artists (big & small) for marketing ideas
– your brand atheistic/ messaging/ branding/ positioning
– project (album) theme/ story
– EPK
– assets for social media
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⏱TIMESTAMPS ⏱
0:00 Maybe You Can Relate
0:25 Reconstructing My Brain
0:54 What Does It Mean To “Have A Vision”?
2:16 Framing Your Message
3:12 A Crap Ton Of Research
7:30 The List
8:01 Bad Takes